Undergraduate Catalog 2023-2024

MSCM 3363 Current Issues in Advertising

Prerequisites: MSCM 3306 and MSCM 3352 with a grade of C or better. This course examines and gives students an in depth and critical review of current research and issues in the advertising industry. The legal, historical, and ethical implications of current issues in the industry and on society will be examined.

Credits

3

Distribution

MSCM

Notes

MSCM